Comcast Business®: ABM Campaign
BUILD FORWARD

 

Creative Director Katie Bernheisel | Art Director Julie Carter | Copywriter Jason White

Comcast Business® needed to continue their post-COVID-19 campaign “Bounce Forward” to motivate small business owners after an incomparable year. With a wide range of customers having their own unique goals, we needed to communicate that Comcast Business was with them–110%.

 

 

Comcast Business wants you to keep Bouncing Forward. To help you adapt, pivot and sculpt your business needs without sacrificing your business goals. We have the services and solutions that can help you tackle anything that comes your way while helping you stay on track.

Build Forward with a partner and solutions dedicated to delivering the maximum benefit to your business - wherever you’re bouncing to.

 
 

Partner with Robin Arzón for future offers & incentives, or to develop motivating content.
Town halls, interviews, video. Infographics that outline business goals & direction. Case studies that outline how CB has positively impacted businesses.Telling the stories of customer success in 2020 and 2021.

Why it wins:

  • It ties directly to the Bounce Forward™ message, by encouraging business to hold onto their momentum

  • It’s ownable to Comcast Business by providing partnership in customers’ services and business goals, and positions Comcast Business to provide specific business value to customers

  • It directly ties into bigger Comcast Business goals for acquisition & retention with engaging content for customers to stay motivated to build forward.